MCV reports that Scandinavian game distributor Game Outlet has moved into the game publishing space, forming a new subsidiary Nordic Games. The publisher will focus on casual and mid-priced games for the PS2, Wii, DS and PC to start, but will look to evolve past that in the future, and word is it already has five projects in development across 11 different SKUs. Nordic Games says "with the huge expansion of the market we feel it is the right time to enter the publishing business," and that they are looking to emulate the success of some countrymen, though hopefully this doesn't mean users will have to assemble the games themselves: "Being Swedish, we have adopted the IKEA philosophy, which means every product we do will aim to give consumers great quality and value, at tremendous prices."