Microsoft's Unangst 'PC Will Always Be At The Center Of Innovation' on Gamasutra is Q&A with Games For Windows senior director Kevin Unangst about how things are going over in GFW high command. Topics include developer response to the program, Vista take-up, standards, and the topic highlighted in the article title, his feeling the PC remains the source of gaming innovation:

I think that we're uniquely in both the console business and the PC business, and I think there are certain instances where consumers like playing in their living room for some types of games. I like playing on the biggest screen in the house.

But I think we share the view that the PC will always be at the center of the innovation that is happening for gameplay -- new game types, new business models, new distribution models.

It's lead in the Internet, it's lead in the acceleration of graphics, and I don't see any reason to believe that the PC will change, and that trend will go away any time soon. It is at the forefront, and I believe it will continue to be at the forefront.

And who knows, in that vision of the future, everything may be called a PC, right? Everything's going to get more intelligent and more Internet-connected, and the investments that Microsoft's making in both of those worlds I think will allow us to bring better experiences to consumers, no matter where they come in. They start on the consoles? We're going to make sure that when they add a PC to the mix that that experience gets better, and vice versa.