Xbox 360 Ushers in Exclusive New Worlds of Entertainment for Most-Anticipated Franchises Ever at X06 is the very lengthy press release offering a series of announcements from Microsoft from the X06 extravaganza. The announcement includes word on a new Microsoft/Peter Jackson game studio, development of an Xbox 360-exclusive RTS from Ensemble Studios called Halo Wars, episodic GTA4 content on Xbox Live soon after the game's release, the Xbox-360 console exclusivity of the follow-up to Splinter Cell Double Agent, the planned Windows and Xbox 360-exclusive release of BioShock, the announcement of PGR4, the release of DOOM on Xbox Live Arcade, and more, including word on the release of the add-on HD-DVD player for the Xbox 360 this November:

Arriving at retailers in North America, the U.K., France and Germany in mid-November 2006, the Xbox 360 HD DVD Player will retail for $199.99 in North America (estimated retail price)* and euro 199.99/129.99 pounds Sterling (estimated retail price)* in the U.K., France and Germany. The Xbox 360 HD DVD Player comes with the Universal Pictures' blockbuster film Peter Jackson's "King Kong" on HD DVD (for a limited time) and the Xbox 360 Universal Media Remote.