Windows Gaming Revival? [Sep 09, 2005, 10:38 am ET] – 84 Comments
Microsoft: ‘We’ve been
killing PC gaming’ on MCV is an article outlining Microsoft's stated
commitment to the PC as a gaming platform, spearheaded by "a bespoke retail
concept, offering Xbox 360 and Games for Windows titles, plus a cross-compatible
range of peripherals, integrating the gaming experience." The plan springs forth
after an admitted failure to properly support this end of the business:
The firm has outlined to MCV details of an 18-month drive to establish Games For Windows as a platform with the credibility of PlayStation and Xbox, ahead of the launch of the Vista operating system.
“It’s our biggest ever investment in Windows gaming,” said product manager Kelly Stanmore. “The Windows business is down 10 per cent year-on-year and we’ve lost shelves of space. We’re killing off that community without the retail support.”
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