No Sign of Stopping for Epic Games Store Giveaways

The Epic Games Store 2024 Year in Review is online with a recap of last year on the store along with a look at the future, discussing planned features and the most anticipated games coming in 2025. The store continues to pursue aggressive strategies to try and chip away at the first-mover advantage enjoyed by Steam, including its weekly giveaways. Word is it offered everyone more than $2,000 worth of free games last year: "Lastly, our Free Games Program has continued to deliver PC favorites to new audiences for the 5th year running. Epic players stocked their libraries with over $2,000 USD worth of great PC titles across 89 giveaways. The program is not slowing down and will continue in 2025, on both PC and mobile." Here's the outline of the increased engagement this inspired:
We're excited to announce that we achieved a new milestone of 295M Epic Games Store PC users in 2024, representing an increase of 25M users year over year. The Epic ecosystem expanded significantly as well, with 898M total Epic cross-platform accounts, growing 94M in 2024. This includes accounts created through partner platforms and the Epic Games Store on mobile, which we launched last year on Android worldwide and iOS in the European Union . Daily Active Users (DAU) peaked at 37.2M, and our peak Monthly Active Users (MAU) reached 74M – slightly down from last year’s 75M. Our average Daily Active User count was 31.5m, up 6% with average Monthly Active Users at 67.2m, also up 6%.