A
blog post
on the Unity Website announces that Unity is dropping the controversial
runtime license fee for its game engine, fishing this turd out of the punchbowl
exactly
one year after dropping it
there. The engine will revert to a traditional per seat license, rather than the
per install fee that caused so much trouble, and word is: "From this point
forward, it’s our intention to revert to a more traditional cycle of considering
any potential price increases only on an annual basis." The backlash to the per
install fee
was immediate, as it
could cost a game using the engine more money than it earned. Unity quickly
altered the terms to be less
onerous, but the misstep cost Unity customers, and
cost John Riccitiello his job as CEO.
Despite that, parts of the new fee structure remained in place until now. Matt
Bromberg, President and CEO at Unity says: "Canceling the Runtime Fee for games
and instituting these pricing changes will allow us to continue investing to
improve game development for everyone while also being better partners." Here's
word on those price changes:
Here’s what you can expect:
- Unity Personal: As announced last year, Unity Personal will
remain free, and we’ll be doubling the current revenue and funding ceiling
from $100,000 to $200,000 USD. This means more of you can use Unity at no
cost. The Made with Unity splash screen will become optional for Unity
Personal games made with Unity 6 when it launches later this year.
- Unity Pro and Unity Enterprise: We’ll be modifying subscription
pricing and the qualifying annual revenue thresholds, effective January 1,
2025. These changes will apply to all new and existing Unity Pro and
Enterprise customers when you purchase, upgrade, or renew a subscription on
or after this date.
- Unity Pro: An 8% subscription price increase to $2,200 USD
annually per seat will apply to Unity Pro. Unity Pro will be required
for customers with more than $200,000 USD of total annual revenue and
funding.
- Unity Enterprise: A 25% subscription price increase will
apply to Unity Enterprise. Unity Enterprise will be required for
customers with more than $25 million USD of total annual revenue and
funding. A minimum subscription requirement may also apply. Because this
set of our largest customers have unique needs and use many of our
products and services, we’ll be contacting everyone in the days ahead to
discuss customized packages.