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Konami Splits With UEFA

Variety has the news that Konami and the Union of European Football Associations (UEFA) are ending their business relationship. They say it's not clear if Electronic Arts is stepping in to try and make a deal to feature the UEFA in their FIFA franchise, but they do offer some speculation of how this will affect the Pro Evolution Soccer series:

Jonas Lygaard, senior director of brand and business development for Konami Digital Entertainment B.V., said the company is shifting focus into other areas this year. It recently signed a long-term exclusive agreement with soccer star David Beckham, who will appear in PES 2018’s myClub mode, along with runner Usain Bolt.

“We will continue to explore alternative ways UEFA and Konami can continue to work together, as our relationship remains strong,” Lygaard said.

“Konami has been a strong licensing partner for the UEFA Champions League and UEFA Europa League, with our competition brand being heavily featured within the video game and as part of the popular Konami-organised UEFA Champions League e-sports tournaments,” said Guy-Laurent Epstein, marketing director of UEFA Events SA. “It has been a very cooperative and mutually beneficial partnership. UEFA would like to thank Konami for its tremendous commitment and support to UEFA club competitions for the last decade and we look forward to continuing to work with Konami in the sphere of UEFA national team football.”

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