Here's another new trailer from Mafia III. This look at the open world crime sequel profiles Vito Scaletta, already familiar from the previous game. The description shows how he fits into the story:

Vito Scaletta has seen it all, rising through the mob ranks. Sent down to New Bordeaux by the commission from Empire Bay, he's haunted by his past, bound by loyalty even as he's pushed to the brink.

What will finally make him rise up against the Italian Mafia he's served for so long? Lincoln Clay - and revenge.