ArenaNet announces that Season 3 of Living World is now live in Guild Wars 2, their MMORPG sequel. This previously released FAQ has all the details along with a trailer celebrating the news. Here's an outline of what this adds to the game along with word that it is currently on sale:

Episode 1 of Living World Season 3, titled “Out of the Shadows,” sees the land of Tyria licking its wounds after the epic battle to defeat the Elder Dragon Mordremoth. With the dragon’s reign of terror at an end, players gather with their friends to mourn the loss of fallen comrades. All is not as it seems, though, and the players are soon alerted to an emerging threat they must investigate. What’s the cause of the mysterious happenings in the jungles of Maguuma? Has the death of Mordremoth awoken a new threat?

In keeping with the wealth of content available in Guild Wars 2, ArenaNet is also adding to both its Player vs. Player and Fractal sections of the game. In the new PvP Conquest Map, Revenge of the Capricorn, players will fight for control of a faction-divided seaside town and attempt to thwart the formidable pirate ship the Capricorn and its marauding crew. In the new Fractal, Chaos Isles, boundaries between fractals have fallen, and realities within the Mists have begun to collide, causing adverse effects on the environment and its inhabitants. In the course of the player's foray into the unstable madness, players will be introduced to the Mysterious Asura, a curious and unknown entity who seems to have some amount of control over the recent chaos.

Guild Wars 2: Heart of Thorns is now on sale at 50%, until July 27, for anyone who wants to join in and explore Episode 1. To unlock Living World Season 3, players must have purchased Guild Wars 2: Heart of Thorns, however they don’t need to have completed the storyline in the expansion to enjoy Season 3. Season 3 content is intended for level-80 characters. Every purchase of Guild Wars 2: Heart of Thorns comes with a Level 80 Boost, meaning players can enjoy all the content available in Guild Wars 2, including Season 3.