NVIDIA announces their GRID cloud gaming service is now known as GeForce NOW, claiming this is the first to offer 1080p, 60 FPS gaming over the internet. Word is: "GeForce NOW is your game library in the sky. See all the titles we offer from a game series at a glance — like the LEGO collection or the Batman Arkham series — for binge gaming. Use voice search to find your favorite games. Search through games by category. Or quickly browse the latest and most popular games." Here's more:

Next-Gen Quality

GeForce NOW is the first cloud-gaming service to stream at full high-definition 1080p quality and at 60 frames per second. Membership costs just $7.99 a month with the first three months free. GeForce NOW arrives on Oct. 1 in North America, the European Union and Japan with more than 50 popular games included. And it offers members the option to buy and play many more in an instant.

Get the Latest GeForce Gaming Technology with a Single Click

GeForce NOW is all about instant gratification. But it took us a decade to invent the technology behind the service that streams GeForce GTX-quality graphics to SHIELD devices.

GeForce NOW is a service designed, built and operated all by NVIDIA. We’ve optimized every piece of the technology behind GeForce NOW for gaming. That includes the low-latency game controller we built for SHIELD. The Tegra processors we built for our SHIELD devices. The advanced game engine we built into our GeForce GTX-powered servers.

So you’ll enjoy games at their best. You’ll enjoy GameWorks enhancements for special effects. And your experience will get better every year as we build more powerful GPUs and gaming technologies into GeForce NOW.

Think of GeForce NOW as your gaming supercomputer in the cloud. Next-gen gaming is now easy and instant.