GamesBeat has word on how the gold price of the new WoW Token for World of Warcraft has plummeted since yesterday's introduction of this new commodity for World of Warcraft. They note that it's hard to gauge to what degree this is influenced by early adopters experimenting with trying to make a quick profit by turning these around, but that doesn't stop them from trying to catch the falling knife and analyze the economics of this:

Blizzard set the in-game price at 30,000 gold, but it said that the price would change depending on the market. After just one day, the WoW Token has dropped to 22,631 gold, down 24.6 percent.

Obviously, supply is overtaking demand. It’s likely that players rushed to buy WoW Tokens with cash and put them on the auction house with the hope of making some gold. That likely flooded the market.

Still, 22,631 gold isn’t a small chunk of virtual change. Only regular players with max-level character will likely have that much on them. However, if the price hovers around there (or goes lower), many high-end players will give up their $15 a month subscription and spend some gold on WoW Tokens.