Launch issues with Battlefield 4 "absolutely" damaged gamers' ability to trust DICE "to deliver a stable launch or a stable game," DICE LA producer David Sirland admits to GameSpot. "I can absolutely say that we lost [player] trust in the game's launch and the early parts of the year," Sirland said. "We still probably have a lot of players who won't trust us to deliver a stable launch or a stable game. I don't want to say anything because I want to do. I want them to look at what we're doing and what we are going to do and that would be my answer. I think we have to do things to get them to trust us, not say things to get them to trust us. Show by doing." He may be overestimating how much trust they had in this area to begin with, since persistent bugs have been an earmark of the series from the start, but this is still a contrast to a comment earlier this year that the launch of BF4 did not damage the Battlefield brand, though they later did later call the release issues "unacceptable." He says this is fixed going forward, as they have changed their development process, and explains he is there to regain this lost trust: "I think from a trust perspective, absolutely," he said. "I think we have to earn that back. That's why I'm here. That's my end goal. I want to earn our trust back and I want to make them happy and like Battlefield again."