Send News. Want a reply? Read this. More in the FAQ.   News Forum - All Forums - Mobile - PDA - RSS Headlines  RSS Headlines   Twitter  Twitter
Customize
User Settings
Styles:
LAN Parties
Upcoming one-time events:
United Kingdom 06/02

Regularly scheduled events

EA Taps Starbucks Vet as CMO

EA announces the hiring of Chris Bruzzo as their new Chief Marketing Officer, touting his success at his previous gigs at Starbucks and Amazon in expressing enthusiasm for the move. It's not often that a company comes out and says marketing actually improves their finished products, but that's the pitch here, as they say: "Chris will ensure we are delivering personal and meaningful experiences for players every time they connect with us and play an EA game." They also mention his bona fides as a gamer: "Chris is just as comfortable sharing stories about his days playing Escape from Rungistan and Ultima back in the early 1980s on his Apple IIE as he is debating tactics in FIFA, Battlefield or Peggle. Iím thrilled to bring him on board at EA."

Email Digg Facebook Twitter   Share More    


 

   Current Headlines
Free Weekend for Two VR Games
On Destiny 2 Networking
Dota 2 - The International 2017 Collector's Cache
New Street Fighter V Stage and CFN Next Week
Saturday Consolidation
Saturday Tech Bits
Saturday Safety Dance
Game Reviews
Hardware Reviews
Out of the Blue
More on Far Cry 5
EVERSPACE Launches
Titanfall 2 DLC Next Week
StarSmashers Launches
Nadia Was Here is Here
Evening Crowdfunding Roundup
Evening Patches
Evening Interviews
Evening Consolidation
Evening Mobilization
  

 




Blue's News is a participant in Amazon Associates programs
and earns advertising fees by linking to Amazon.



footer

Blue's News logo