Polygon - Battlefield 4 spotlights EA's inability to launch games, treat
players with dignity.
Is there any possible reality where EA and DICE didnít know that the game
was non-functional when they shipped it? Can you imagine any other industry
that allows products this hobbled to be knowingly sold months after release?
There are no recalls, no refunds being offered. Instead weíre given strained
acknowledgements that a problem may exist, and the promise that it will be
fixed. DICE may enjoy taking little jabs at the more popular Call of Duty
series from time to time, but maybe itís time for them to grow up a bit and
realize releasing a game that works will lead to stronger competition than
cheap shots on Reddit.
The reaction of EA and DICE hasnít just been inadequate, it has been
infuriating. The attempts to hide behind corporate speak and mealy-mouthed
pseudo-apologies completely fail to address their customers, who have spent
$60 or more on the product, as human beings. You can argue about the
validity of EA being the worst company in the world, but itís clear that
their marketing department has a tin ear when it comes to owning up to its