The EA Hackathon 2014 website has details on a competition underway to rapidly create a Windows or mobile app. GameInformer reports that this originally included details in a FAQ noting that EA would reserve the right to use submissions under a royalty-free, irrevocable, but non-exclusive license. Any concerns this may cause are possibly being addressed, as they also note that not long after this came to light, EA removed the FAQs and Rules page from the competition website, so it's possible this is being revised.