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Develop reports by way of
WSJ.com that Atari U.S. is planning to auction off some assets in July in an
attempt to raise an oddly specific sum of $22.2 million as part of the
publisher's struggles under the bankruptcy reorganization they
filed for in January. This follows
apparently unsuccessful efforts to sell the company in its entirety, and is said
to hold the best prospects for getting some return for Atari's investors. Word
is this plan still requires the approval of the bankruptcy court, and if
approved they will be putting up assets with set minimum bids, including the
RollerCoaster Tycoon IP for $3.5 million, the Test Drive IP for $1.5 million,
the Total Annihilation franchise for $250,000, and more. The Atari brand itself
will also be offered, starting at $15 million, not that this iconic name has prevented previous entities using it from also going under.
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