Activision Blizzard Results, More WoW Subs Lost
[May 08, 2013, 7:27 pm ET] - 36 Comments
Activision Blizzard announces better-than-expected first quarter 2013 financial
, reporting GAAP net revenues of $1.32 billion (compared with $1.17
billion for the first quarter of 2012). The company's non-GAAP net revenues were
$804 million ($587 million for the first quarter of 2012). As for earnings: "For
the quarter ended March 31, 2013, Activision Blizzard’s GAAP earnings per
diluted share were $0.40, as compared with $0.33 for the first quarter of 2012.
On a non-GAAP basis, the company’s earnings per diluted share were $0.17, as
compared with $0.06 for the first quarter of 2012." This includes word that WoW
has lost another 1.3 million subscribers ("mainly from the East, but in the West
as well") along the way. Here are their selected business highlights:
- As of March 31, 2013, Blizzard Entertainment’s
World of Warcraft remains the #1 subscription-based MMORPG, with 8.3 million
- For the first quarter, Blizzard Entertainment had
two top-10 PC titles in both North America and Europe with Blizzard
Entertainment’s StarCraft II: Heart of the Swarm and Diablo® III.¹
- As of March 31, 2013, in North America and Europe
combined, Activision Publishing was the #1 publisher overall for the
quarter, including accessory packs and figures, with the #1 and #2
best-selling franchises – Skylanders and Call of Duty®.³
- In both North America and Europe, including
accessory packs and figures, Activision Publishing’s Skylanders Giants™ was
the #1 best-selling game overall in dollars for the first quarter of 2013.³
- For the quarter, in North America and Europe
combined, Activision Publishing’s Call of Duty: Black Ops II was the #2
best-selling title in dollars.¹
- During the quarter, non-GAAP digital revenues from
Activision Publishing’s Call of Duty franchise increased more than 100% year
- On May 1, 2013, Activision Publishing announced
that it will release its new Call of Duty game, Call of Duty: Ghosts, on
November 5, 2013.
- On April 29, 2013, Blizzard Entertainment
announced that it will release Diablo III for the Sony PlayStation® 3
computer entertainment system later this year. As announced previously,
Blizzard also plans to adapt the game for the Sony PlayStation 4.
- On March 22, 2013, Blizzard Entertainment
announced Hearthstone™: Heroes of Warcraft™, a new cross-platform
free-to-play game for Windows®, Macintosh®, and iPad®.
- On March 12, 2013, Blizzard Entertainment launched
StarCraft II: Heart of the Swarm. As of the end of its first two days of
sales, Heart of the Swarm had sold through approximately 1.1 million copies
worldwide, including both retail and digital sales.²
- On February 5, 2013, Activision Publishing
announced Skylanders SWAP Force™, the newest installment in the popular
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