This trailer from Might & Magic Heroes VI offers a look at the "tears" side of the "Blood & Tears" reputation system in the upcoming Might & Magic prequel, showing the counterpart to the recently released "blood" trailer. Here's a reminder of how the Blood & Tears system works:

The outcome of the game depends on the path in which your hero takes and can result in a completely different player experience based on the choices made throughout your campaign. Each path is linked to a unique epilogue map with the ability to unlock special quests and different companion heroes. Hero abilities are also defined by their affinity with each reputation path - for instance, the higher your ranking in the 'Blood' path, the more powerful the associated abilities become.

Lastly, some of the rarest and most powerful artifacts in the game are Reputation-specific. Many of the in-game quests will offer a Reputation choice and reward the gamer with the appropriate Reputation points. Once you've reached a certain level of points, you have the ability to evolve into an advanced Reputation class.