"We're playing a much bigger game [than Zynga]. We're going after the $40 billion dollar digital market, where Facebook is just a segment. We're diversifying ourselves and putting ourselves in a better position to go after that. If you look at the way we're set up, our digital revenues range across MMOs, free-to-play, social, mobile, DLC, and PopCap now adds greater franchises. At the end of the day, Facebook is just one segment." -- EAi Executive VP Barry Cottle.