Scott Adams Blog - Video Game Design.
All of this makes me wonder if I could come up with a hit video game idea by starting with basic human urges and designing up from there. The idea that immediately jumps to mind is a game that allows you to kill the rich and destroy all of their belongings. Let's say that in this game's imaginary world, human-like aliens have occupied Earth and become our overlords, residing in huge mansions, mating with Earth's most attractive women, and generally living like Donald Trump. You're part of the resistance, armed only with the blaster guns you captured from the aliens. Your mission is to destroy the handsome and powerful aliens that have acquired vast fortunes here on Earth. The main story line would sound noble - saving humanity from aliens - while the addictive element is the feeling of satisfaction you get by destroying the yachts, sports cars, and mansions of the rich alien overlords. Obviously this game would appeal to males more than to women.