The Entertainment Consumers Association announces they are offering ECA memberships at a reduced rate for students and military personnel. The non-profit North American consumer group is offering memberships for $1.00 per year for anyone with a valid .edu or .mil address. "The ECA is extremely excited to launch this new, ongoing promotion for the millions of military personnel and students who have a passion for video games," said Heather Ellertson, ECA Vice President of Marketing. "The ECA strongly supports all of the hard work that students and our military do, and this is our way of giving back."