Ars Technica - Spike VGAs highlight problems with industry awards.
That's the problem: there doesn't seem to be a universal standard for excellence in this industry, and it doesn't seem like one is likely to come along any time soon. The Game Developer's Choice Awards aren't followed enough by the public, the VGAs may be too much of a popularity contest to be taken seriously—not to mention the feeling that the show is little more than an advertisement—and who's to determine if Gamespot's award of excellence means more than that of IGN or Gamespy?