Smoking Gun Interactive has launched Exoriare.com, home to an online graphic novel called X written by media theorist Douglas Rushkoff that is set in the universe of an unannounced new IP Smoking Gun plans to launch on multiple platforms. Smoking Gun includes veterans from Relic where they worked on Company of Heroes, but the nature of this new project remains mysterious for now. The graphic novel will roll out over the next four weeks. Here's a bit from the announcement:

The preview will be delivered over the course of four weeks starting today, and can be experienced online at www.exoriare.com and provides a first glimpse into the universe and characters of Smoking Gun’s as-of-yet undisclosed debut franchise. With a focus on real-world mystery, ancient locations, and deep conspiracy, X promises to explore the secret history of mankind in a way that has never been done before.

As a small, scattered group of people stumble onto the truth, they find that they are too late: every great power on earth has already aligned itself against humanity. The war is all but over. Their struggle to discover the truth will lead them into a massive conspiracy that predates humanity itself - from the world's most ancient sites to the global centers of power.