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The Direct2
Drive interview on MCV talks with Direct2Drive marketing boss "Clean" Rich
Keen about the state of their digital distribution network. Topics include their
growth, competing with Steam, and
their desire to see a digital sales chart, saying they've had discussions
about this, but one of the big obstacles to this is retailer privacy: "One of
the big negative comments we get when discussing a digital chart with others, is
that retailers don’t want to release their market share. But there’s no need for
that secrecy – it’s a group figure we think people are interesting in, across
all portals, not individual sales data."
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