Exploring Borderlands with Gearbox's Randy Pitchford on Destructoid is an interview with Gearbox president Randy Pitchford about Borderlands. One of the topics they probe is the Role-Playing Shooter genre they have ascribed to the game: "It’s funny -- obviously, when you’re doing something new, there’s a certain amount of fear that comes with it. But I had a great time at E3 showing people the game, because people really seem to dig it. It’s funny, too, because some of the folks that do the awards or whatever, some of the times we got 'Best of Show' in the shooter category. In a couple of others we got 'Best of Show' in role playing. So I think it is kind of confusing. But you know, I think we’re seeing this genre kind of emerge, right? I mean, there’s some other games that started to blend the categories a bit. Mass Effect and Fallout 3 are other examples."