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the marketing and PR budgets alone (just like the movie business) dwarf how PC games were advertised in magazines 15 years ago. I think the editorial makes some fine points.
Ok, maybe "cheap" wasn't the right way to put it. Crap is easy to make. It's quick, it doesn't require people with special skills or ideas, it doesn't require the time and effort that implementing something new does, etc.
because crap is cheap to make, and a certain percentage of the crap is going to sell enough to make up for the losses from the rest.
The problem is that crap isn't that cheap to make unless it's absolute crap. Most of the big-budget crap could be considered mediocre but in such a saturated market, mediocre doesn't cut it. As the article said, publishers should be focusing on making better games with lower budgets. In other words, less focus on presentation, more focus on gameplay.
Yeah, it's a great quote, but when you stop and think about it, the game industry follows that model for the exact same reason the movie industry does: because crap is cheap to make, and a certain percentage of the crap is going to sell enough to make up for the losses from the rest.
Moreover, every once in awhile you get a Smokey and the Bandit that comes out of nowhere and gives you a gazillion percent return on your investment...
Moreover, every once in awhile you get a Smokey and the Bandit that comes out of nowhere and gives you a gazillion percent return on your investment...
a good editorial. especially the quote
What they seem to ignore is that there's a downside to emulating the movie model and that's that the more money publishers spend, the less risk they're willing to take. Haven't game publishing types noticed the large percentage of crap that Hollywood churns out on a daily basis? Why should games go down that road?
What they seem to ignore is that there's a downside to emulating the movie model and that's that the more money publishers spend, the less risk they're willing to take. Haven't game publishing types noticed the large percentage of crap that Hollywood churns out on a daily basis? Why should games go down that road?
To my mind, the problem isn't recession. It's oversaturation. There's just not enough market there to sustain all these games. Sure, the market's huge, but it's not infinite, and the whale has simply outgrown its bathtub.
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