Ubisoft: EndWar PC Impacted by Piracy

Videogaming247 quotes Ubisoft Shanghai creative director Michael de Plater on how piracy is a reason Tom Clancy's EndWar is appearing on consoles first, with plans for a PC edition remaining vague (story). He says this of a PC version of the voice-controlled RTS game: "To be honest, if PC wasn’t pirated to hell and back, there’d probably be a PC version coming out the same day as the other two," also saying: "You know, the level of piracy that you get with the PC just cannibalizes the others, because people just steal that version." He goes on to agree with dire predictions about the impact of piracy on PC gaming: "But at the moment, if you release the PC version, essentially what you’re doing is letting people have a free version that they rip off instead of a purchased version. Piracy’s basically killing PC."
View : : :
92.
 
Re: ...
Oct 9, 2008, 15:52
92.
Re: ... Oct 9, 2008, 15:52
Oct 9, 2008, 15:52
 
This is a very important comment that breaks down where I believe the problem lies. I don't think there will always be people who buy games. When game quality goes to a level that is undesirable there will not be people buying software. But there will be people stealing it. It's not a guarantee that when you put a game on the market that people will buy it. Ever.

No product ever gets that guarantee. Regardless if people want to steal it or not, the product must be worth it's asking price for people to spend money on it.

And an overpriced product might as well be a worthless product.

The concept I hear developers trying to hide behind is that if piracy did not exist, then people would be buying the game. The value of the product is not boosted by the absence of theft.

The games need to be better. Plain and simple. It doesn't matter what you do to thwart piracy, it doesn't make your games worth the asking price.

Companies like selling games on consoles because the game doesn't have to be very good to sell. They also love the idea that they can port it to the PC and make a few more bucks but they don't seem to get that this audience can see the real value of the game and won't pay the crazy prices they want. (in most cases, i'm guessing fallout 3 will sell fine)

uhm, I think you clearly took my comment out of context.

It boils down to the simple fact that if someone WANTS a game, they're either going to BUY it or STEAL it. There is no ambiguity there; and the game being good, bad or ugly is IRRELEVANT.

Truth. What many people fail to understand is that if something can be obtained for free, it will be taken. It doesn't matter how good it is or how much it is worth. Free = taken. If somebody downloads a game, it's not because they absolutely have to play it. They download it because they can. If piracy were to disappear, these people would not suddenly rush to the stores and buy everything they could get their hands on.

Yep


This comment was edited on Oct 9, 2008, 15:54.
Game developers are just human beings who happen to make games for a living. If you want to hold us up to higher standards of conduct, then go ahead
...but don't be surprised if we don't uphold them
Avatar 9141
Date
Subject
Author
1.
Oct 8, 2008Oct 8 2008
2.
Oct 8, 2008Oct 8 2008
4.
Oct 8, 2008Oct 8 2008
3.
Oct 8, 2008Oct 8 2008
12.
Oct 8, 2008Oct 8 2008
5.
Oct 8, 2008Oct 8 2008
6.
Oct 8, 2008Oct 8 2008
7.
Oct 8, 2008Oct 8 2008
8.
Oct 8, 2008Oct 8 2008
9.
Oct 8, 2008Oct 8 2008
11.
Oct 8, 2008Oct 8 2008
14.
Oct 8, 2008Oct 8 2008
17.
Oct 8, 2008Oct 8 2008
18.
Oct 8, 2008Oct 8 2008
20.
Oct 8, 2008Oct 8 2008
10.
Oct 8, 2008Oct 8 2008
13.
Oct 8, 2008Oct 8 2008
16.
Oct 8, 2008Oct 8 2008
15.
Oct 8, 2008Oct 8 2008
19.
Oct 8, 2008Oct 8 2008
21.
Oct 8, 2008Oct 8 2008
22.
Oct 8, 2008Oct 8 2008
23.
Oct 8, 2008Oct 8 2008
25.
Oct 8, 2008Oct 8 2008
32.
Oct 8, 2008Oct 8 2008
24.
Oct 8, 2008Oct 8 2008
27.
Oct 8, 2008Oct 8 2008
26.
Oct 8, 2008Oct 8 2008
28.
Oct 8, 2008Oct 8 2008
29.
Oct 8, 2008Oct 8 2008
30.
Oct 8, 2008Oct 8 2008
31.
Oct 8, 2008Oct 8 2008
33.
Oct 8, 2008Oct 8 2008
36.
Oct 8, 2008Oct 8 2008
34.
Oct 8, 2008Oct 8 2008
35.
Oct 8, 2008Oct 8 2008
37.
Oct 8, 2008Oct 8 2008
38.
Oct 8, 2008Oct 8 2008
39.
Oct 8, 2008Oct 8 2008
43.
Oct 8, 2008Oct 8 2008
44.
Oct 8, 2008Oct 8 2008
45.
Oct 8, 2008Oct 8 2008
42.
Oct 8, 2008Oct 8 2008
40.
Oct 8, 2008Oct 8 2008
41.
Oct 8, 2008Oct 8 2008
46.
Oct 8, 2008Oct 8 2008
47.
Oct 8, 2008Oct 8 2008
48.
Oct 8, 2008Oct 8 2008
49.
Oct 8, 2008Oct 8 2008
51.
Oct 8, 2008Oct 8 2008
53.
Oct 8, 2008Oct 8 2008
     Re: No subject
50.
Oct 8, 2008Oct 8 2008
52.
Oct 8, 2008Oct 8 2008
54.
Oct 8, 2008Oct 8 2008
56.
Oct 8, 2008Oct 8 2008
57.
Oct 8, 2008Oct 8 2008
58.
Oct 8, 2008Oct 8 2008
59.
Oct 8, 2008Oct 8 2008
   Re: ...
60.
Oct 8, 2008Oct 8 2008
   Re: ...
61.
Oct 8, 2008Oct 8 2008
    Re: ...
62.
Oct 8, 2008Oct 8 2008
63.
Oct 8, 2008Oct 8 2008
64.
Oct 8, 2008Oct 8 2008
67.
Oct 8, 2008Oct 8 2008
69.
Oct 8, 2008Oct 8 2008
70.
Oct 8, 2008Oct 8 2008
71.
Oct 8, 2008Oct 8 2008
74.
Oct 8, 2008Oct 8 2008
65.
Oct 8, 2008Oct 8 2008
66.
Oct 8, 2008Oct 8 2008
68.
Oct 8, 2008Oct 8 2008
72.
Oct 8, 2008Oct 8 2008
73.
Oct 8, 2008Oct 8 2008
75.
Oct 8, 2008Oct 8 2008
76.
Oct 8, 2008Oct 8 2008
77.
Oct 9, 2008Oct 9 2008
78.
Oct 9, 2008Oct 9 2008
79.
Oct 9, 2008Oct 9 2008
80.
Oct 9, 2008Oct 9 2008
81.
Oct 9, 2008Oct 9 2008
83.
Oct 9, 2008Oct 9 2008
84.
Oct 9, 2008Oct 9 2008
85.
Oct 9, 2008Oct 9 2008
   Re: ...
86.
Oct 9, 2008Oct 9 2008
    Re: ...
87.
Oct 9, 2008Oct 9 2008
     Re: ...
88.
Oct 9, 2008Oct 9 2008
    Re: ...
89.
Oct 9, 2008Oct 9 2008
    Re: ...
91.
Oct 9, 2008Oct 9 2008
     Re: ...
 92.
Oct 9, 2008Oct 9 2008
     Re: ...
93.
Oct 9, 2008Oct 9 2008
      Re: ...
94.
Oct 9, 2008Oct 9 2008
       Re: ...
95.
Oct 9, 2008Oct 9 2008
       Re: ...
96.
Oct 9, 2008Oct 9 2008
        Re: ...
97.
Oct 9, 2008Oct 9 2008
         Re: ...
100.
Oct 10, 2008Oct 10 2008
         Re: ...
101.
Oct 10, 2008Oct 10 2008
          Re: ...
102.
Oct 10, 2008Oct 10 2008
           Re: ...
103.
Oct 10, 2008Oct 10 2008
           Re: ...
104.
Oct 10, 2008Oct 10 2008
            Re: ...
109.
Oct 12, 2008Oct 12 2008
110.
Oct 12, 2008Oct 12 2008
   Re: ...
82.
Oct 9, 2008Oct 9 2008
90.
Oct 9, 2008Oct 9 2008
98.
Oct 9, 2008Oct 9 2008
99.
Oct 9, 2008Oct 9 2008
105.
Oct 10, 2008Oct 10 2008
106.
Oct 10, 2008Oct 10 2008
107.
Oct 10, 2008Oct 10 2008
108.
Oct 10, 2008Oct 10 2008
111.
Oct 12, 2008Oct 12 2008
112.
Oct 12, 2008Oct 12 2008
113.
Oct 12, 2008Oct 12 2008
114.
Oct 14, 2008Oct 14 2008
115.
Oct 14, 2008Oct 14 2008
116.
Oct 15, 2008Oct 15 2008