AMD has launched its new "Fusion" marketing campaign, promoting the synergy
between their CPUs and GPUs, as detailed on their
Fusion website. The program carries the
slogan "The Future is Fusion," and the announcement offers a little world-class
marketing-speak to describe what this means: "Fusion is AMD’s way to express how
we blend our customers’ needs, dreams and desires with our unique passion for
enabling innovation." Wading through this will offer a boon to owners of AMD
technology, as the site offers a beta of what they are calling the AMD Fusion
Gaming Utility, which is intended to improve performance on AMD processor-based
PCs with the click of a button by "temporarily reducing resource-consuming
background services while boosting compute performance with advanced
acceleration technologies." The utility also includes options for advanced users to
tune and overclock their systems. More information and the beta utility itself
can be found on the
Fusion for Gaming Page. Also,
Bjorn3d has an article
about the utility after taking it for a test drive.