How Publishers Punish Game Sites

From the perspective of a game publisher on Sore Thumbs offers a description of the occasionally tense relations between game publishers and journalists written by "Anonymous Guy from Big Publisher," whose bona fides are vouched for by respected game journalist Dan "Shoe" Hsu. The AGfBP describes some of the behaviors and attitudes of game writers that drive developers and publishers crazy, including shoddy review methods and how: "A great unspoken truth is that those involved in games development and publishing feel that many journalists feel a sense of entitlement – that they deserve to have their asses kissed because of the power they wield over the sell-in." A quote I find interesting is one that I've heard expressed by developers: "The fact is game journalists – of which there are hundreds at the moment – are living off the blood sweat and tears of creative people." He also outlines some of the methods the devs and pubs use to try and get even, saying "I have pulled ad buys in protest of what I felt were unfair review scores. I have spoken to the “boss” of publications before, and complained about certain journalists. I have “banned” certain media outlets from getting pre-release access to games, because of previous unfavorable coverage." Thanks Mike Martinez and Ars Technica.
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Re: No subject
Sep 7, 2008, 10:58
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Re: No subject Sep 7, 2008, 10:58
Sep 7, 2008, 10:58
 
Without demos to tryout, all you have to rely on is pre-release reviews or, if you can wait long enough, reviews from those who actually bought it and played it. This is only speaking for PC though. Consoles don't have to worry about this since I can go to my local video store and rent it for $7; if I like it I buy it. ...And then everyone wonders why publishers are moving towards consoles.

Concerning the relationship between publishers and the media, this is business as usual. The publishers spend a lot of money and time on a product and then pays the media to advertise it. Hopefully this apparent breakdown will force the publishers to start putting out more demos since they're not able to fully rely on pre-release reviews. The other option is to decide not to develop for the PC at all and push consoles. Of course, there are more ways to advertise than just relying solely on a group of reviewers and then complain when they review it poorly, that's just laziness on the side of the publisher.

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