Some of the top technology companies, including Intel, Microsoft, Dell, and Advanced Micro Devices joined forces Tuesday to form the PC Gaming Alliance, which will try to promote the PC as a gaming platform.
The alliance will bring hardware makers, software companies, and game publishers under one roof to "accelerate innovation, improve the gaming experience for consumers and serve as a collective source of market information and expertise on PC gaming," the alliance said in a statement.
The companies will work together on challenges facing the PC gaming industry, including piracy and the establishment of hardware requirements for PC games, the alliance said. PCGA also hopes to accelerate growth of the PC gaming industry and standardize the development of gaming PCs and software by developing and promoting guidelines.
The alliance comes at a time when PC video game sales are falling. PC games sales in the U.S. were $910.7 million in 2007, down from $970 million in 2006, according to research from NPD Techworld. PC game sales in 2007 dwarfed in comparison to the sale of software for video game consoles like Sony's PlayStation and Nintendo's Wii, which were $6.6 billion.
Unit shipments of PC game software totaled 36.4 million in 2007, compared to video game software unit shipments of 153.9 million, according to NPD.
The U.S. gaming industry already has the Entertainment Software Association, which represents vendors that publish games for both computers and consoles. About 90 percent of the $7.4 billion revenue of PC and console gaming software in 2006 belonged to ESA members, giving the association a dominant presence.
Other PCGA members include Acer, Epic, Nvidia and Razer USA.
The announcement comes during the Game Developers Conference, which is being held in San Francisco. During the show PCGA member Intel launched a new gaming platform formerly code-named "Skulltrail." The Intel Dual Socket Extreme Desktop Platform includes two quad-core microprocessors, totaling eight-processing engines, and supports graphics cards from ATI or Nvidia.
I bought a 360 and PS3, and life is GOOD!Well, I bought a 360, and honestly, there aren't many games that pull me in like PC games do. I look through the top 100 games on metacritic for 360, and the list of things to purchase is very small. If it wasn't for GTA4, I wouldn't have bought one, and would have been just fine. I truly think console gaming is dumbed down.
"I truly think console gaming is dumbed down."
I agreed with and vehemently believed that too, in the past. THE PAST!
Not quite sure how DX10 exclusivly being vista only has damaged the Pc gaming industry
During the show PCGA member Intel launched a new gaming platform formerly code-named "Skulltrail." The Intel Dual Socket Extreme Desktop Platform includes two quad-core microprocessors
Incompatibility issues, DX10 sucking badly, Vista woes, ongoing driver troubles...
there will always be major problems with simply running the damn games!
I like that a middle man like Dell is involved (never thought i'd say the words liking a middleman involved), atleast their motives should be more in line with what the consumer wants without some side agenda to cell GPU's, CPU's, Vista, etc.