If it acts like that, they need to call it studderfield2142
It could very well behave like that, depending on how they do it. Ever go to a busy webpage, get stuck waiting for it to display, and then use adblock only to find the slowdown was the damn ad server? That pisses me off.
Maybe they can offer a free version of BF2142 complete with takeover ads.. imagine the number of broken mice from frustrated players.