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Transformers Announced

Activision, Inc. - Hasbro Taps Activision to Publish Range of Video Games Based on the TRANSFORMERS Franchise and Live-Action Film from DreamWorks and Paramount Pictures is the press release that follows up on recently unveiled plans for Transformers games (story) revealing that the PC is a target platform:

PAWTUCKET, R.I., Feb 13, 2006 (BUSINESS WIRE) -- The Hasbro Properties Group, the intellectual property development arm of Hasbro, Inc. (NYSE: HAS) and Activision, Inc, (NASDAQ: ATVI), a leading publisher of interactive entertainment software products, announced today a license that grants Activision the global rights, excluding Japan, to develop console, handheld and PC games based on Hasbro's renowned TRANSFORMERS brand. The first game will be tied to the much-anticipated July 4, 2007 movie release of the live action TRANSFORMERS film from DreamWorks Pictures and Paramount Pictures.

The TRANSFORMERS brand has been one of the best-selling boys' action brands in a wide-range of categories, from toys to publishing to apparel, since its launch as a global property in 1984. Hasbro is currently gearing up to activate one of the Company's most ambitious worldwide marketing and merchandising programs yet to coincide with the live action movie in 2007.

13. Re: Transformers action-RPG idea Feb 13, 2006, 19:29 Panick
Transformers mmorpg? Are you serious? My sarcasm detector has been kinda off lately.

Dont know why you brought it up, but anyway, live action transformers could seriously rock. Cant remember many Toys->Movie adaptions. Just hope it isnt like the PCgame->Movie trend.

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  5. Feb 13, 16:55 No subject WebDemon
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  10. Feb 13, 17:58 Transformers action-RPG idea Charlie_Six
  11. Feb 13, 18:25  Re: Transformers action-RPG idea Awesome Spume
  12. Feb 13, 18:43   Re: Transformers action-RPG idea asrof
  14. Feb 13, 20:01   Re: Transformers action-RPG idea Charlie_Six
>> 13. Feb 13, 19:29  Re: Transformers action-RPG idea Panick
  15. Feb 13, 20:04   Re: Transformers action-RPG idea Charlie_Six
  18. Feb 13, 21:52 ComicCom sneak preview of Transformers Kxmode
  22. Feb 14, 07:58 No subject Optimaximal
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