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Booyah! ESPN and EA Sign Agreement for Sports Games (thanks Frans) announces another sports signing for EA, as they have inked an exclusive 15-year deal with ESPN for their established sports simulations, as well as "new sports games to be published by EA based on ESPN media properties" (ESPN the magazine - the game?). Here's a bit:

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Jan. 17, 2005--Electronic Arts (Nasdaq:ERTS - News) and ESPN today announced a long-term agreement for the development and integrated marketing of EA SPORTS games containing ESPN content. The relationship will include established EA SPORTS franchises -- which will be enhanced by ESPN telecast, print and online content -- as well as new sports games to be published by EA based on ESPN media properties. Financial terms of the agreement were not disclosed.
The agreement gives EA access to ESPN programming, personalities and integrated marketing opportunities on ESPN television programming and other ESPN properties. The ESPN integration will appear in EA SPORTS console, handheld, PC and wireless games beginning in 2006 upon the conclusion of ESPN's existing video game licensing commitments.

On this topic, EA teams up with ESPN, Madden on the way out? on CNN Money speculates that this may mean an end (boom!) to the John Madden Football series.

3. No subject Jan 17, 2005, 17:23 Robitaille20
Yeah but the part that sucks (coming from a hockey fan) is that Sega ESPN hockey series has been blowing the doors of the EA crap franchise...this SUCKS!

Previous Post Next Post Reply Quote Edit Delete Report
    Date Subject Author
  1. Jan 17, 17:11 I don't understand thwart
  15. Jan 18, 00:16  Re: I don't understand ProdigyXL
  2. Jan 17, 17:16 madden gone... Retired
  12. Jan 17, 19:38  Re: madden gone... Parallax Abstraction
>> 3. Jan 17, 17:23 No subject Robitaille20
  4. Jan 17, 17:25  Re: No subject human
  5. Jan 17, 17:35   Re: No subject Ruffiana
  6. Jan 17, 17:41  Re: No subject Pete
  7. Jan 17, 18:03 What the--?? KezClone
  8. Jan 17, 18:29  Re: What the--?? S_DOG34
  9. Jan 17, 18:32 What a bunch of shit. mrniceguy
  10. Jan 17, 18:37 hmmm Devster
  13. Jan 17, 20:14  Re: hmmm Warskull
  11. Jan 17, 18:57 Stop Piracy venomhed
  14. Jan 17, 20:52 Sigh... nier
  16. Jan 18, 00:49 Ugh Creston
  17. Jan 18, 02:41 I think ... WiillyWonka
  18. Jan 18, 03:39  Re: I think ... Warskull
  19. Jan 18, 07:25   when they say it's 'good for consumers' human
  20. Jan 18, 11:41    Re: when they say it's 'good for consume Rhino
  21. Jan 18, 13:49 Haha venomhed
  22. Jan 18, 14:42 No subject Kxmode


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