EA & Ubisoft

EA Invests in UbiSoft Entertainment (thanks Frans) has the unexpected announcement that Electronic Arts has acquired just under 20% of Ubisoft:
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Dec. 20, 2004--Electronic Arts today announced an investment in international game developer and publisher UbiSoft Entertainment, headquartered in Rennes, France. The investment represents approximately 19.9 percent interest in the company -- shares purchased as a block from Talpa Beheer B.V. to be completed upon obtaining antitrust clearance from the U.S. government. Financial terms were not disclosed.
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Re: 20 percent
Dec 21, 2004, 01:08
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Re: 20 percent Dec 21, 2004, 01:08
Dec 21, 2004, 01:08
 
Correct me if I'm wrong, but wouldn't Microsoft be the Microsoft of the game industry?
Ha!
I figure you probably just said it 'cause it was funny (it was), but in this case, I think it's appropriate to say that Microsoft isn't the Microsoft of the game industry. Microsoft's business practices in the realm of video game software don't seem as predatory, lazy, and monopolizing (a word?) as their business practices in general, but EA's practices in Das Gamen Worlden are the precise embodiment of those qualities.

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