Blizzard's Stormy Future

Blizzard game studio in lull of uncertainty is a Seattle Times article (thanks HomeLAN Fed) on the uncertain future faced by Blizzard in light of efforts by Vivendi Universal to sell the games unit of which it is a part. They describe the recent departure of some of the company's mainstays, quote Blizzard's president Mike Morhaime as saying "we don't even know if we're part of the assets being sold," and offer the following perspective on Blizzard's place in VUGames' scheme of things:
Blizzard is a key piece of Vivendi's video and computer games business, which had sales last year of $750 million, about 11 percent of Vivendi's 2002 revenue. Although Blizzard has released just one new title this year — an expansion to "Warcraft III" — it accounts for 25 percent of Vivendi Universal Games' worldwide revenue.

Vivendi Universal Games also includes Universal Interactive, Fox Interactive, Sierra Entertainment and Knowledge Adventure.

Early on, Vivendi hoped to sell the entire games unit for $2 billion, but analysts said the price has fallen to about $800 million. Even so, there haven't been any offers, despite flirtations with game publisher Electronic Arts and Microsoft.
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40.
 
Blizzard, so what.
Sep 3, 2003, 09:37
40.
Blizzard, so what. Sep 3, 2003, 09:37
Sep 3, 2003, 09:37
 
I used to think Blizzrd rocked, warcraft2, starcraft, diablo. But their newer games Diablo 2 (yes it was great) and Warcraft 3 (not so great) seem a lot like their older games. Do these guys have any original ideas any more?

I'm so unimpressed there are a lot of other companies out there doing more creative work then I've seen out of Blizzard in years. Can't wait for that rehash - Starcraft 2, if they don't go under.

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       Re: How it went down.
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Blizzard, so what.
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