Activision Xs
the announcement that
Call of Duty: Black Ops 6 is the "biggest ever Call
of Duty 3-Day Opening weekend ever." A graphic shows Black Ops 6 is number one
in total players, hours played, and total matches. It's not stated if it
surpassed the $800 million earned by
Call of Duty: Modern Warfare II
during
its
opening weekend, but availability on Game Pass increases engagement at the
expense of sales. Here are quotes on the milestone from the brass:
Here's
what Satya Nadella, CEO of Microsoft, said in their first quarter earnings call
today:
"Last week’s launch of Black Ops 6 was the biggest Call of Duty release ever,
setting a record for day one players, as well as Game Pass subscriber adds on
launch day. Unit sales on PlayStation and Steam were also up over 60 percent
year-over-year."
Matt Cox, SVP, GM of Call of Duty had this to say about the launch:
“Thank you to our players around the world for making Black Ops 6 the biggest
Call of Duty launch ever. Our goal from the start has been to bring this great
game to as many players as possible wherever they are, however they play. Black
Ops 6 is an amazing game, and the response from the Call of Duty community has
been incredible. This is only the beginning. Nuketown is only days away and
Season 1 is right around the corner. We’re just getting started.”