SQUARE ENIX: Blockchain Still off the Chain

A New Year's Letter from the President on the SQUARE ENIX Website has a message for gamers and investors from Yosuke Matsuda (thanks Forbes). 2022 saw an increasing skepticism from gamers about the promise of NFT and blockchain gaming, and many companies have backed away from such plans since his very similar new year message last year. In contrast, SQUARE ENIX is doubling down. The article begins by detailing the challenges to the industry in 2022 before pivoting to make the case that crypto is part of the solution, rather than part of the problem:
Multiple blockchain gaming events held overseas recently produced more active discussion than ever before about what makes the games exciting and what their user community looks like. The market was driven more by speculative investors than by gamers though 2021. In other words, the content that was at the forefront was created based on the premise that blockchain and NFTs should result in monetization. However, in the wake of the aforementioned turbulence in the cryptocurrency industry, there is now a trend to view blockchain technology as a mere means to an end and to discuss what needs to happen to achieve the end of delivering new experiences and excitement to customers. I see this as a very beneficial development for the future growth of the industry.

Our Group has multiple blockchain games based on original IPs under development, some of which we announced last year, and we are undertaking preparations that will enable us to unveil even more titles this year. We are also engaged in global sourcing from an investment perspective and will continue to take stakes in promising businesses whether we find them in Japan or abroad. Blockchain has been an object of exhilaration and a source of turmoil, but with that in the rearview mirror, we hope that blockchain games will transition to a new stage of growth in 2023.
View : : :
11.
 
Re: SQUARE ENIX: Blockchain Still off the Chain
Jan 2, 2023, 23:17
11.
Re: SQUARE ENIX: Blockchain Still off the Chain Jan 2, 2023, 23:17
Jan 2, 2023, 23:17
 
Avus wrote on Jan 2, 2023, 19:34:
I am SUPER GLAD Square Enix sold their Hitman, Tomb Raider, Deus EX, Thief and many more IPs to others. I don't really mind most of those Japanese IPs will be burnt by Square Enix management.

Over the past decade Square-Enix has become my most disliked publisher. FF13 was absolute trash, FF14 had to be taken temporarily offline because it was so bad, FF15 was very mediocre, they discontinued the Deus Ex games in the middle of the story, and they ruined The Avengers with the shoehorned GaS garbage. There's also the exclusivity deals that they absolutely love making so if you're a Steam or Xbox user you likely won't be playing their newest release until long after the game comes out, if at all. Now there's this NFT bullshit that they will be featuring in future games... I think I'm all but done with Square-Enix. I hope that all of these NFT games crash and burn, just like Babylon's Fall did, and Square-Enix's leadership are kicked to the curb.
Avatar 57911
Date
Subject
Author
 11.
Jan 2, 2023Jan 2 2023
  Re: SQUARE ENIX: Blockchain Still off the Chain