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SuperData XR Quarterly Update has some statistics on virtual reality and
mixed reality uptake, which we're apparently now lumping together as XR. They
report that XR revenue "is set to hit $14.9B in 2023," making the future of this
still seem well off in the future. However, they also offer one stat that
indicates the VR era may be starting to gain a head of steam. They note that "VR
demand outstripped supply during the holiday season," and that Valve's Index
headsets sold twice as many units in Q4 as Q3, suggesting that
Half-Life:
Alyx may be the killer app this technology has been waiting for (no offense
to Beat Saber). They list the top VR headsets by sales in Q4 2019 as PlayStation
VR (338K units), Oculus Quest (317K units), Valve Index (103K units), Oculus Go
(84K units), and Oculus Rift S (71K units). Here's their analysis:
XR
revenue is set to hit $14.9B in 2023
SuperData has released its projections of the XR market through 2023. Earnings
from AR/MR headsets like the HoloLens are expected to grow significantly in 2023
once form factors and price points that are acceptable to consumers become
available. AR/MR headset hardware and consumer software are set to earn a
combined $6.7B by 2023, 45% of all XR revenue.
VR demand outstripped supply during the holiday season
Valve sold 149K Index headsets in 2019. Sales more than doubled from Q3 to Q4
(103K) thanks to anticipation for Half-Life: Alyx, which was announced in
November and is slated to arrive in March. The Index sold more units than any
other PC VR headset during the quarter despite a steep price of up to $1000. It
would have sold even more if not for inventory issues (the device is currently
sold out worldwide).
The Oculus Quest sold 705K units during 2019, more than the Oculus Go and Oculus
Rift S combined. The simplicity of the Quest appealed to mainstream consumers
and made it a hot holiday gift item. It sold 317K during Q4, putting it slightly
behind the PlayStation VR (338K), which was the quarter’s best-selling VR
headset. The Quest may have taken the title of top headset of the quarter if
more stock was available. Like the Index, the Quest was periodically sold out
during parts of Q4.