"In 2012, Lucas sold the Star Wars franchise and Lucasfilm to Disney for $2.2 billion in cash and $1.855 billion in stock. The first Star Wars film made without Lucas's direct involvement, The Force Awakens, was released in 2015. Though Lucas had hoped to continue the story of the midi-chlorians, taking the films into what he called "a microbiotic world," [That sounds original] Disney ignored his story treatment in favor of J.J. Abrams, who co-wrote and directed the film."
That sounds like an absolute pittance doesn't it? Notch got 2.5 billion for one video game. That asshole from Wework got 1.7 billion for a company that didn't actually do anything, make any money, and tanked. So you think about how much the films raked in and then the merchandise? Oi vey, I think George sold way too low.
"Hot air hangs like a dead man, from a white oak tree. People sitting on porches, thinking how things used to be. It's a dark night...dark night."