Billion Dollar Borderlands 3

2K Games announces that Borderlands 3 has sold more than five million units in the five days after the September 13th launch of the first-person shlooter, becoming the publisher's second billion dollar franchise (we'll throw out a wild guess that Grand Theft Auto is the other). Here's word on the early success the action/RPG sequel has met with:
Today, 2K announced that Borderlands® 3, the latest entry to the renowned shooter-looter franchise, has unleashed further mayhem by achieving multiple record-setting milestones for both the series and label following its worldwide release on Friday, September 13. Within its first five days of launch, 50 percent more consumers purchased Borderlands 3 versus sales of its predecessor – Borderlands 2 – making the title the fastest-selling in 2K’s history, as well as the highest-selling title for the label on PC in a five-day window. In addition, Borderlands 3 has sold-in more than 5 million units in its first five days, leading the Borderlands franchise to generate more than $1 billion in Net Bookings and becoming the second franchise in 2K history to achieve this milestone.

Borderlands 3 marks 2K’s highest percentage of digital sales for a cross-platform, cross-distribution title, with more than 70 percent of consumers purchasing the game digitally in its first five days of release. In addition, Borderlands 3 delivered the highest pre-order sales figures to date for a 2K title, as well as broke pre-order records with the Epic Games Store. Initial sales of Borderlands 3 have exceeded the label’s expectations and, in particular, PC sales of the title through the Epic Games Store have been incredibly strong.

Borderlands 3 claimed the top position on Twitch for Most-Watched Game on its launch day and has maintained its position as a Top Five Most-Watched Game since launch. In addition, Borderlands 3 has already generated more than 14 million hours of content viewed on Twitch – more than half the viewership that Borderlands 2 generated in its seven-year lifetime.

“Borderlands 3’s incredibly successful launch is a result of the hard work and longstanding partnership between Gearbox Software and 2K,” said David Ismailer, President of 2K. “We are immensely grateful to everyone who played a role in making the Borderlands series the global, pop culture phenomenon that it is today, including hundreds of developers at Gearbox and many who have made this their life’s work. We also want to thank the Borderlands community. Mayhem does not happen by itself, and their passion for the series is what drives us to make each game an amazing experience.”
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Re: Borderlands 3's Successful, Buggy Launch
Sep 23, 2019, 18:00
43.
Re: Borderlands 3's Successful, Buggy Launch Sep 23, 2019, 18:00
Sep 23, 2019, 18:00
 
Citizen P wrote on Sep 23, 2019, 17:49:
SabreT wrote on Sep 23, 2019, 17:24:
ExGemini wrote on Sep 23, 2019, 16:51:
SabreT wrote on Sep 23, 2019, 10:46:
glad to see the anti-epic store cult boycott went well. lol
Please shit in your hands and slap yourself.

That’s oddly specific… Is that the circle jerk ritual you guys do before climbing on the hate train ?

Which train is that? the irrational hatred for Steam train? The delighting in frustratingly empty friends-list in a game built for co-op train? Or the Fortnite money train buying exclusivity in lieu of having a competing platform train?

Please be specific.

Jeezuz didn't realize you have a station full of them. Tell you what you can choose which one you want to get on today and then we can discuss that.

I’ll quickly give my opinion on your hate train station.
1. Selective memory in regard to how bad steam was in its beginning years. It’s a great platform now.
2. Sorry can’t help you get friends, maybe be less hateful.
3. Welcome to the real world. yeah Exclusivity, It’s a shame you can’t install both stores on your pc…

This comment was edited on Sep 23, 2019, 18:22.
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    Re: Borderlands 3's Successful, Buggy Launch
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