there was once a time where you can buy games directly from the game publishers website, and download directly from their own server, for a AMAZING share of 100%.
But Sweeney would get 0% of these sales, no that is a big no-no
or you know, Sweeney could just provide the back end for selling games, and leave the sales, promo and processing of payment to the game's actual publishers. The split would then be 99.5-0.5%.
AMAZING for game developers. AMAZING !