Like I said, that's a 3x spread that won't be known until it went live. Each VIP person that has access confirmed CAN give away 3xc keys, but i'm sure many don't even know that they can.
Whatever, I'm not defeinding the flaming dumpster fire that was yesterdays demo launch, I'm just saying it's not as cut-and-dry as you're making it.
A) The number of potential players COULD have been up to 3x higher than what they knew was "confirmed".
B) The "confirmed" number of players wasn't even that, as there's no way to know now many people who pre-ordered would actually play the demo, and if they'd do it all at the same time or not.
I just don't understand how a company as big as EA doesn't just have access to rolling fields of server farms that they can configure and switch on at a whim, or siphon resources from other game s that aren't using capacity at the moment. I know it's a bean-counter game, as if you put 3x more servers online as needed, and especially if you're paying some 3rd party for them, then that will hurt their pocketbook. They're thinking like price is right rules, as close to the actual number without going over lol.