Slick wrote on Feb 16, 2017, 01:16:
Jesus christ, it's not surprizing that the mainstream media doesn't "get" gaming youtube personality humour, but 50 million people do.
Except the problem is he's contracted by large every-man corporations. They don't like anything that can be perceived as damaging to their brand and frankly that's entirely understandable. So easily a statement or endorsement can be taken out of context and so quickly can misinformation propagate. Next thing Coca Cola is fielding a sea of negative publicity across multiple countries with people throwing their products on the street - all captured on YouTube (or Facebook Live or Twitter etc), or Disney is facing a wide-scale boycott of its latest expensive CGI movie drivel etc.
They don't want the negative publicity because it directly impacts their bottom line. They want middle of the road inoffensive content with maybe a few risqué remarks to keep it fresh but certainly nothing that advocates political allegiances or social ideals because that doesn't help them peddle their wares to their target audience; *everybody*.
It shows frankly poor judgement and a degree of naivety on the part of PewDiePie. He should have realised that there are always strings attached.