Nordic Games Becomes THQ Nordic

Nordic Games announces it is no longer Nordic Games. Henceforth the publisher's name is THQ Nordic. Nordic announced a couple of years ago they would one day make use of this brand they picked up as part of THQ's bankruptcy. The Bard said renaming roses is just semantics, but they imply this brings other changes. Here's word on the renaming and their plans:
Whilst we take great pride in our Swedish roots and accomplished a great deal under the Nordic Games masthead, we decided it was time to incorporate the THQ name. Those key brands will continue to shape our business in a meaningful way going forward, and THQ Nordic represents a core approach of doing much more than “owning” a highly competitive portfolio of IPs. We cherish them, and align them with the very best development resources to expand upon them with the level of experience that communities and established fan bases expect and deserve. Side note - another upside to this whole rebrand thing is we don’t get asked about the Nordic Game parties at Gamescom anymore – it was the other guys who threw them.

With this rebrand we are entering the next phase in our company’s evolution.

As of now we have 23 game projects in development, 13 thereof have not yet been publicly announced, but are sure to be in the next months. Needless to say, the majority of these projects are based on former THQ owned IPs and franchises.
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Re: Nordic Games Becomes THQ Nordic
Aug 14, 2016, 04:55
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Re: Nordic Games Becomes THQ Nordic Aug 14, 2016, 04:55
Aug 14, 2016, 04:55
 
"THQ Nordic" seems like a mouthful. In any case, I'm more interested in seeing if they release any high-quality AAA games. So far, they haven't really done anything with the IP they acquired from THQ.

I'd like to see new Darksiders, Red Faction and Destroy All Humans games. A new Space Marine would be nice too, but unlikely given that SEGA owns Relic now.
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 15:54
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 15:54
Aug 12, 2016, 15:54
 
Dunno if I would stick with the THQ name myself.
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 14:29
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 14:29
Aug 12, 2016, 14:29
 
Blue wrote on Aug 12, 2016, 12:20:
Tipsy McStagger wrote on Aug 12, 2016, 11:58:
So what happened to Relic Games? The guys who made all the THQ games I liked?

SEGA bought them in the THQ fire sale.

https://www.bluesnews.com/s/138438/sega-on-their-relic-acquisition


...and they are currently busy on Dawn of War 3: https://www.youtube.com/watch?v=KrXrk1ntTCc and https://www.youtube.com/watch?v=ZAy0N-lFGFc

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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 12:20
5.
Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 12:20
Aug 12, 2016, 12:20
 
Tipsy McStagger wrote on Aug 12, 2016, 11:58:
So what happened to Relic Games? The guys who made all the THQ games I liked?

SEGA bought them in the THQ fire sale.

https://www.bluesnews.com/s/138438/sega-on-their-relic-acquisition
Stephen "Blue" Heaslip
Blue's News Publisher, Editor-in-Chief, El Presidente for Life
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 12:15
LC
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 12:15
Aug 12, 2016, 12:15
LC
 
IIRC Nordic also picked up 'Jagged Alliance' last year, forget what else they've grabbed. Hope they prove me wrong but I'm expecting mobile games or some other shovelware with a name you recognize slapped on. At best they'll probably be another Kalypso Media type operation.
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 11:58
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 11:58
Aug 12, 2016, 11:58
 
So what happened to Relic Games? The guys who made all the THQ games I liked?
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 10:03
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 10:03
Aug 12, 2016, 10:03
 
You'd probably be surprised how many would still recognise the THQ name and many of those probably don't even know it failed.

The weird part is thq.com still points to THQ's old site from just before they went bankrupt. Weird to go through the process of buying a brand and renaming yourself with it and still leave the web site like that.
Parallax Abstraction
Twitch | YouTube | Podcast
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Re: Nordic Games Becomes THQ Nordic
Aug 12, 2016, 09:50
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Re: Nordic Games Becomes THQ Nordic Aug 12, 2016, 09:50
Aug 12, 2016, 09:50
 
I'm not sure why you would want to re-brand your company with the name of one that failed. I know Atari has been used over and over again, but Atari has much more brand recognition than THQ.
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