Fraudulent ESO Keys Banned

A post on the Elder Scrolls Online website from last week explains that they've seen a spike in the use of "fraudulently obtained" digital game keys for The Elder Scrolls Online: Tamriel Unlimited, and are deactivating all game accounts created with "such stolen keys" beginning today (thanks HARDOCP). They have a very lengthy list of places to obtain legitimate keys, and say that they are contacting those whose accounts are being closed with instructions on how to go straight, albeit with an additional purchase. They also explain the issue with the keys being revoked:
The companies selling stolen keys make a practice of using stolen credit cards, or misappropriating credit card information from their own customers to buy codes from legitimate retailers. Often these companies have the lowest price available anywhere for the digital item they are selling. Customers who purchase from these vendors are at increased risk for identity theft.

Extreme discounting below the published prices on our website may be a clue that the digital key purchased for the game may have been fraudulently obtained.
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Re: Fraudulent ESO Keys Banned
May 27, 2015, 05:20
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Re: Fraudulent ESO Keys Banned May 27, 2015, 05:20
May 27, 2015, 05:20
 
Cases like this make me weary of our digital only future.

In the case of physical goods the burden of proof would be on the company to prove any merchandise was stolen and require the assistance of the authorities to retrieve.

With digital goods companies have all the power to revoke your purchase at anytime for any reason and aren't required to prove anything prior to doing so. My guess is even if they were taken to court they would argue the EULA gives them the right to do anything they want rather than try to prove anything about fraudulent keys.
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