Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard (Nasdaq: ATVI), today announced that for the fourth consecutive year, the Call of Duty® franchise has delivered the biggest entertainment launch of the year. The highly-anticipated Call of Duty®: Black Ops II has achieved an estimated sell-through of more than $500 million worldwide in the first 24 hours of its release, according to Chart-Track, retail customer sell-through information and internal company estimates.
"With first day sales of over half a billion dollars worldwide, we believe Call of Duty is the biggest entertainment launch of the year for the fourth year in a row," said Bobby Kotick, CEO, Activision Blizzard, Inc. "Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for "Harry Potter" and "Star Wars," the two most successful movie franchises of all time. Given the challenged macro-economic environment, we remain cautious about the balance of 2012 and 2013."
On November 13, 2012, millions of fans attended more than 16,000 midnight openings at retail stores worldwide. Reflecting the wave of excitement that swept the globe, Call of Duty: Black Ops II drove social conversation in its first 24 hours as it was a top trending topic globally on Twitter in 23 cities worldwide. Additionally, there have been more than 30 million YouTube video views of the game's live-action 'Surprise' launch trailer since its release on October 29, 2012.
"Call of Duty has become more than a product people buy, it's become a brand people buy into. And every November we do more than just launch a game, we kick off an annual, unofficial but worldwide phenomenon called Call of Duty season," said Eric Hirshberg, CEO of Activision Publishing. "I want to thank our incredible team at Treyarch for making an amazing game, everyone at Activision for making this brand a force of nature and our retail partners for their unprecedented support of this franchise. But most importantly I want to thank our millions of fans for their continued support and loyalty and for making us better every day."
xXBatmanXx wrote on Nov 17, 2012, 21:33:Hey, stop talking about me.
Imagine how many of us nerds bought those books at full price when they came out. That isn't even counting the resale stuff like what I do.
There are http://en.wikipedia.org/wiki/List_of_Star_Wars_novels A LOT!
I have 80% of them.![]()
Dev wrote on Nov 17, 2012, 18:46:Creston wrote on Nov 17, 2012, 10:51:Yes, pretty sure thats legit. They've done a TON of book sales, especially starting around the time the thrawn trilogy came out. I remember seeing those in costco and sams for years around that time period. And they were on bestseller lists, etc Plus all the comic books, and other stuff. There's been hundreds of books overall I believe.
Is that legit? If so, then holy shit. 2 BILLION dollars from their books alone? There are many book publishers who haven't made that much revenue in their entire existence.
Like I'd said before, it's fucking CRAZY that Disney got the whole thing for a shred over just 4 billion dollars...![]()
Creston
Yes its crazy Disney got it for that much (less than pixar), but pretty sure thats because Lucas went to THEM, and asked them to buy him out, and since he's the sole shareholder, he could sell it at WTF ever he wanted. He wanted disney to get it bad enough he was willing to sell it for lower than its worth.
Creston wrote on Nov 17, 2012, 10:51:Yes, pretty sure thats legit. They've done a TON of book sales, especially starting around the time the thrawn trilogy came out. I remember seeing those in costco and sams for years around that time period. And they were on bestseller lists, etc Plus all the comic books, and other stuff. There's been hundreds of books overall I believe.
Is that legit? If so, then holy shit. 2 BILLION dollars from their books alone? There are many book publishers who haven't made that much revenue in their entire existence.
Like I'd said before, it's fucking CRAZY that Disney got the whole thing for a shred over just 4 billion dollars...![]()
Creston
Dev wrote on Nov 17, 2012, 07:08:
Thats a great vid. He's trying to be funny, but he's also being completely honest as to how MTV (and by extension the music industry) views consumers. And he's one of the heads at MTV.
Dev wrote on Nov 17, 2012, 07:08:Beamer wrote on Nov 16, 2012, 12:29:Thats a great vid. He's trying to be funny, but he's also being completely honest as to how MTV (and by extension the music industry) views consumers. And he's one of the heads at MTV.
I feel this is kind of relevant
deqer wrote on Nov 16, 2012, 11:05:
When you spend millions of dollars on advertising and shoving your message down our throats 10 times on TV; on news boards, with 10 paragraphs of hype; on radio, then ya I guess it's possible to win $500M worth of peons that paid for your product.
DangerDog wrote on Nov 17, 2012, 03:58:
*ahem* info graphic on Star Wars revenue
http://i.imgur.com/50kdy.jpg
Just look at the video game slice alone.
nin wrote on Nov 17, 2012, 07:56:and there aren't 10 Harry Potter movies nor are there 10 Star Wars movies
Give them time!![]()
and there aren't 10 Harry Potter movies nor are there 10 Star Wars movies
ViRGE wrote on Nov 16, 2012, 18:18:Start at 17:30Linksil wrote on Nov 16, 2012, 12:07:Cliff notes for those of us who don't want to go through a 35 minute video?
Best summery of why this sells well is included in Totalbiscuits MP review of the game.
http://www.youtube.com/watch?v=oNLbJKs1jmI&feature=plcp
He pretty much hit it dead on why people play it so much compared to other FPS games. Even on computer.
Creston wrote on Nov 16, 2012, 11:06:You mean like say Twilight?"Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for "Harry Potter" and "Star Wars," the two most successful movie franchises of all time.
I'm sure that if George Lucas (or Rowlings, for that matter) could have just released the same movie every single year over and over, and their lemming fans would have kept paying 60 bucks for it every single year over and over, that you wouldn't have exceeded their revenues.
Creston
Beamer wrote on Nov 16, 2012, 12:29:Thats a great vid. He's trying to be funny, but he's also being completely honest as to how MTV (and by extension the music industry) views consumers. And he's one of the heads at MTV.
I feel this is kind of relevant
Cutter wrote on Nov 16, 2012, 20:43:
Poor child, have to get the last word in with everyone don't you?
Why don't you go plop yourself in front of the television where you belong. I'm sure there's some 'wrastlin' on, or a monster truck pull or something that your ilk so thoroughly enjoys. Drink some corn squeezins for the rest of us, Jethro.
JM wrote on Nov 16, 2012, 15:05:Cutter wrote on Nov 16, 2012, 14:55:JM wrote on Nov 16, 2012, 14:00:Cutter wrote on Nov 16, 2012, 13:42:
Pretty much, yup. If it walks like a duck and quacks like a duck...
Got it. So that confirms the label of "whiny drama queen" is accurate.
You're a whiny drama queen? I concur.
Such wit! I know you are but what am I! LOL!
Gib007 wrote on Nov 16, 2012, 11:05:The feel is that of hitting something with an airsoft gun... or a pea shooter.
I just don't like the "feel" of CoD games. They all feel the same, as they did when the very first came out. It was ok then, sure (I loved playing it online with my friends), but nowadays my bar is much higher and only certain games like BF3 meet it in terms of feel and detail.
ViRGE wrote on Nov 16, 2012, 18:18:Linksil wrote on Nov 16, 2012, 12:07:Cliff notes for those of us who don't want to go through a 35 minute video?
Best summery of why this sells well is included in Totalbiscuits MP review of the game.
http://www.youtube.com/watch?v=oNLbJKs1jmI&feature=plcp
He pretty much hit it dead on why people play it so much compared to other FPS games. Even on computer.
Umbragen wrote on Nov 16, 2012, 18:31:
Oliver North can go fuck himself.
That is all.