The downloadable content focuses on the one-eyed pirate queen Captain Scarlett and is set amid an expansive desert that features a bandit-filled shanty town called Oasis.
"You can sense the pirate theme across the landscape, even though there's no water," said Gearbox Software president Randy Pitchford. "It's all dried up. It feels more like Tatooine than an ocean. These bandits have really embraced the pirate lifestyle, and there's the legend of a treasure. That kicks off this whole adventure that the players can go on."
The new campaign tasks players with battling new enemies like sand worms, hovering across the terrain in the new sand skiff vehicle and collecting a new currency called seraph crystals. Pitchford said the new campaign was designed with all players in mind - from those who haven't finished the game to the elite who are replaying it again to discover more swag.