MajorD wrote on Aug 17, 2012, 19:23:

Beamer wrote on Aug 17, 2012, 16:14:
Interesting. Guess they ran out of capital.

They did a lot right, including all the partnerships they got (putting them on TVs was somewhat brilliant.)

Which means the failure was either:
1) Timing (too soon for the idea)
2) Idea (just not a good idea)
3) Operations (business not run by right people)

I don't see anyone else jumping into this right away, given how successful the bizdev was for these guys.

I don’t like seeing ‘anyone’ lose their jobs, especially in today’s economy.

I wasn't sold on the idea and didn't care for it all; however, the business model was 'somewhat' viable with most everything going digital/online/streaming in today’s market. So, I’d second one of your bullet points of “Bad Timing”; and potentially “Operations (business not run by right people)” too.