The Old Republic Losing Subs; Gaining Add-ons

Electronic Arts' Q4 FY12 and FY12 Financial Results are now online, offering balance sheets on the gaming giant along with tidbits of information about their operations. They report all-time high non-GAAP net revenue of $4.2 billion for the fiscal year, and a jump in digital non-GAAP revenue of 47% to $1.2 billion. Included is a note saying Star Wars: The Old Republic has 1.3 million active subscribers, which Ars notes is down from a reported 1.7 million in March, confirming speculation the game has been losing subscribers. They also report n a post-earnings conference call where EA Labels President Frank Gibeau said the drop was consistent with their "original assumptions" about the Star Wars MMORPG's post-launch prospects, though he also stated EA "intends to increase subscribers" with continual upgrades, including new guild features, player vs. player improvements, and "elder gameplay" for high-level players. EA also announces two new content packs, "Legacy" and "Allies," will be coming to the game this quarter.
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Re: The Old Republic Losing Subs; Gaining Add-ons
May 8, 2012, 09:15
52.
Re: The Old Republic Losing Subs; Gaining Add-ons May 8, 2012, 09:15
May 8, 2012, 09:15
 
I never really got the KOTOR3 vibe from TOR, not sure where that comes from. The gameplay itself never really grabbed me in beta either, it was very standard MMO fare to the point where I wondered if they had bothered to put any of their own spin on it. Having a bunch of voice acting doesn't really qualify either, that's good production value but doesn't affect the gameplay. The storyline stuff could have been interesting if it was actually branching but no such luck.

I think it's losing customers because it didn't really offer anything new and people are tired of standard MMO offerings. I don't really care about the tertiary supporting systems like LFG UI and raiding interfaces, I can tolerate those things taking time to come if there is interesting gameplay.
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Re: The Old Republic Losing Subs; Gaining Add-ons