Moreso than anything else, I'm curious as to why Valve even wants to go down this road. I mean, it's not like they need the money and Gabe doesn't strike me a guy who even wants the sort of money that Apple/MS/Sony has atm. Let's face it, they're making a fortune as is not really doing all that much. This just seems like more of an unnecessary headache than a good business opportunity - particularly from a group of people who claim to be doing what they do because they enjoy it and it's not about the money.
"The horse I bet on was so slow, the jockey kept a diary of the trip." - Henny Youngman